Why do we call ourselves a grassroot recruiter?
Across the South of the USA and Mexico, Empire Roofing has been working closely with amazing contractors, professional tradespeople and skilled affiliates for nearly 40 years, and has become one of the most well respected construction companies in the country, with long standing blue chip clients and over 500 employees.
But a company is nothing without its people, and from day one, when our founders created Empire with a handful of talented professionals we proudly expanded our operations by never forgetting one key point: a company, especially one that operates in a vitally important construction niche, cannot grow without having the best in class on their roster.
So how do we find the right people for the right jobs, and how do we guarantee that only the best, most well trained and dedicated professionals will be working on your site, for your business and in your place of work?
Human Resource teams in every industry have a breadth of channels, tools and skills at their disposal to find talent. Whether it’s online, via sprawling jobs platforms; social media; networking and professional recommendations, or career’s fairs and door to door sales, opportunity comes knocking in a variety of ways.
Each industry has their own preferred way of speaking to and communicating with their potential next star worker.
However, when you’re recruiting for teams across a country-wide region, in a notoriously tough industry where diligence and ability is of a high priority, recruitment has to be focused, and efficient.
Recruitment at the scale Empire Roofing work at is a fine balance of quality vs quantity, and always has been.
The construction industry, especially one like ours which covers everything from basic roof maintenance to solar installation and management of installing entire roofing systems, is a fast moving, incredibly competitive industry.
We know that drawing the right talent takes an enormous amount of work, and that workers may not be able to find the right information, straight away, or at the right time, to tell them how we work and what we do. For instance, a job advert online tells you all about a job with us. But it won’t necessarily tell you about the charity work we do, and how the work you do helps others.
Also, working in the age of COVID-19 has put a strain on traditional recruiting and head hunting methods, not to mention work load limits or postponements, and client awareness of on-site social distancing and health and safety requirements has put a strain on teams across the region. We know the USA and Mexico has had a tough year, and many brilliant firms and amazing workers have struggled with the downturn in business.
However, our management and HR teams at our core office and with our affiliates have never swayed from some key recruiting tactics that had stood the test of time – we are still a grassroots employer. We know our company looks after its workers, but how we guarantee a worker’s buy-in with our company is by being an approachable grassroots employer, in your community, where you can find us, talk to us and understand what we do and why we do it!
What we mean by this is simple: we do engage with workers online, and we’re proud of our brilliant website and platforms where people can see the great work we do.